The film "Tiku Weds Sheru," produced by Kangana Ranaut and featuring Nawazuddin Siddiqui, is set to make its debut exclusively on Amazon Prime Video on June 23rd. While movie theatres in India may be operating at maximum capacity, the chances for small and medium-budget films to thrive at the box office are diminishing. As a result, these films are increasingly opting to release on streaming platforms.
Disney+ Hotstar led the viewership of Hindi language OTT originals in India in the first half of 2022. The platform streamed five out of the top 10 most-watched original shows.