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Josh McCoy, Author at Search Engine Journal

Josh is Director, Integrated Channel Delivery at Trozzolo. He was formerly a digital marketing strategist at Vizion Interactive. Josh possesses…

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Ecommerce SEO & UX: 4 simple tips to boost traffic and sales

Make the shopping experience better for users. Take a cue from brick-and-mortars with these ecommerce organization and merchandising tips.

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SEO is math

Looking to prove the value of SEO? Put math behind your budget asks by measuring the traffic potential for an SEO investment.

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SEO is marketing

SEO should be solidly considered a marketing function. That's because SEO is, perhaps, the best form of marketing available.

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Finding weird stuff (FWS) is part of SEO

While we certainly want a good process to keep SEO efforts moving forward, we must also not fully depend on tools to tell us what to do.

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