Hi, everyone, im j. J. Ramberg. Welcome to your business. Over the past five years, the business of body comes has grown significantly. And as weve seen in the news recently, body cams have played an Important Role for Police Forces around the country. Today, we meet the man behind wolfcom body cams, whos worked diligently with Law Enforcement to come up with products that help them do their jobs. Open the door when Los Angeles Based wolfcom entered the Police Body Camera space in 2011, the Little Known Company quickly became an industry leader. At the time, there was only two other competitors. We were the big three in the united states. The founder is the force behind the booming business. That built its reputation on technological innovations. Our phones were ringing off the hook. We did very little marketing. The other two competitors they had no gps. No night vision. We were the first to introduce a high quality video. Hands down. But four years after peter launched wolfcoms first
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how many times have you passed a homeless person on the street, and wished that you were doing more to help them? well one los angeles woman decided to stop wishing, start a business, and dedicate herself to helping. nbc s morgan radford has her story. hope, strength, and words of encouragement stamped on keys and turned into jewelry. each key made by someone who hopes to one day have a reason to use it. how many people have you helped transition out of homelessness? we ve gotten over 70-plus people job opportunities here. growing up in hollywood, kaitlyn crosby has worked as an actress, but was seeking a way to make a bigger impact. in 2009, after encountering a young homeless couple a light went off and she turned a simple jewelry idea into business with a big impact. i love that so much. today, the giving keys
factory in downtown l.a. sits just a couple blocks from skid row, where some of l.a. s 46,000 homeless reside. i love. here kaitlyn employs people trying to transition off the streets. and the keys they create are then sold under one condition. that the buyer gives their key to someone who needs it more. this isn t just about jewelry to wear because it s cool. it really trains you to keep your eyes open to somebody who s going through a hard time. people, like kelly williams. doing drugs. i stole. i ve done practically everything that you can think of. what was your ah-ha moment? what was the moment when you were at your lowest and you said, i can t live like this anymore? i went to prison. like practically every two years. i wanted something better for my life. and, she found it. this is where the magic happens. at the giving keys kelly works alongside people who not only understand her pain, but also the power of redemption.