Cold Peated Whiskey Is A Focus Of Minnesota’s Brother Justus Whiskey Company
Cold Peated Whiskey Is A Focus Of Minnesota’s Brother Justus Whiskey Company
What happens when you blend time spent in the Middle East preserving ancient manuscripts and a trip to Jim Beam? If you’re Phil Steger, the founder and CEO of Minneapolis’s Brother Justus Whiskey Company, you get a distillery.
A theology major, Steger had spent plenty of time thinking about how people carry stories and, while drinking some whiskey, he realized that whiskey itself is a way of carrying stories. People gather around it to tell stories and if you ask anyone, chances are they still remember their first dram as well. He also realized that, being in Minnesota, he was in the perfect place to make whiskey.