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Why Pursuing Unified Workflow Will Handicap Your Organization, and a Superior Approach, Courtesy of Your Local Restaurant

Why Pursuing Unified Workflow Will Handicap Your Organization, and a Superior Approach, Courtesy of Your Local Restaurant
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Sales is NOT an Outside Activity It Hasn t Been for Years

Most salespeople (and executives) think of sales as an outside activity. Justin Roff-Marsh claims that it isn’t and that it hasn’t been for at least 15 years. Furthermore, he argues that if you design your sales function based upon the assumption that sales is an outside activity, you will seriously handicap the growth of your organization. This blog is by Justin Roff-Marsh, author of the book, The Machine: A Radical Approach to the Design of the Sales Function. You can get the first 4 chapters of this book absolutely free here . Today, sales happens inside. Like it or not Sales certainly used to be an outside activity. The image of Ray Kroc hawking Multi-Mixer machines from the trunk of his car in the 2016 move The Founder springs to mind.

Ray krocJustin roffJustin roff marshRadical approachராய் க்ரோக்ஜஸ்டின் ரோப்ப்ஜஸ்டின் ரோப்ப் சதுப்பு நிலம்தீவிரமான அணுகுமுறை