As per recent news, Ifad Group is expected to begin commercial operation of Royal Enfield bikes in July 2024 for the streets of Bangladesh. However, those not familiar with these vehicles might ask: what is so special about Royal Enfield bikes?
One side of the room where I met Vimal Sumbly offered floor-to-ceiling windows overlooking Bangkok's skyline, but it was what was on the opposite side that perfectly captured the adventurous spirit of the man who heads the Asia-Pacific business of the India-based motorcycle manufacturer Royal Enfield.