AI has become the new ‘shiny object,’ attracting investors’ attention. The rush began this past November when OpenAI’s ChatGPT made its debut, demonstrating in the clearest possible way how AI can change the ways computers use the data they collect and the ways we interact with them. The sudden interest in AI has had a spiraling effect. Investors are seeking companies with greater exposure to AI, while tech firms are eager to publicize their own AI links and offerings. Keeping a close watch on t