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UFV’s Food and Agriculture Institute (FAI) is conducting a survey for Abbotsford and Chilliwack farmers to gain an understanding of farming challenges during COVID-19.
UFV English professor Dr. Michelle Superle said that Joshua Vanderheide, the owner of Field House Brewing Co. in Abbotsford, reached out to UFV in the spring with the idea of creating a survey. Over the summer semester, Superle and practicum student Meagan Pitcher became connected with the project to write the survey questions and web copy.
The survey, called Cultivate Connect, was released in November, but Superle confessed there were challenges prior to and after releasing it. “When you look at the website and you look at the survey and the questions, it looks very simple, but it’s quite astounding what has happened behind the scenes,” she said. After one research assistant took the survey questions to berry farming communities, the team modified the questions based on their feedback. UFV complies with
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