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As CTV Further Evolves for Both Consumers and Advertisers, Here are 3 Trends to Watch for in 2024

Gijsbert Pols, Director of Connected TV & New Channels for Adjust, outlines three key CTV trends to watch for in 2024.

The AI Ethical Imperative Exposed by Black Mirror s Joan is Awful

Leon Huang, Senior Director of Sports, Media, and Entertainment at SAP, discusses the ethical and legal implications of AI for the media and entertainment industry which are addressed in the sinister Netflix Black Mirror episode Joan is Awful, and what steps might be taken to establish ethical standards and transparency around the use of AI in media.

The Risks and Rewards of Generative AI for Visual Media

Amnon Cohen Tidhar of Cloudinary discusses the new benefits, complexities, challenges, and risks of Generative AI.

The Role AI Can Play in CTV Measurement

Nubyra Ahmed of Cint highlights the benefits of using AI in CTV, such as reducing fraud, better audience targeting, enhanced ad tech, and more.

Top 7 Ad Processes that Desperately Need Automation

Will Offerman, Chief Product Officer of WideOrbit, outlines the top seven automation processes to help streamline ad sales from pitch to payment, saving broadcasters time and money.

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