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Harwoods Group’s McLaren New Forest will represent the British supercar brand’s UK retail network at the McLaren Global Retailer of the Year 2022 awards.
Harwoods Group’s chief transformation officer Archie Harwood has told AM that the business is starting to reap the rewards of a tech revolution after taking decisive action to “take charge” of its car retail destiny.
Harwoods Group has appointed former Volvo Car UK managing director Jon Wakefield as chief executive as it prepares for a 2023 transformation that will “revolutionise the automotive industry”.