Google has reportedly bought an AI startup named Alter, to join the rising trend of short-format videos. It is said that like TikTok took videos, Instagram Reels, YouTube Shorts, and Facebook reels, Google might come up with its own short format video in the coming times.
Alter, previously known as Facemoji, has now been acquired by Google for $100 million according to an insider. The acquisition happened around 2 months ago without any official announcements.