Chicken Salad Chick’s CEO on growth, labor challenges and the climate of franchising For the latest Ask the Expert webinar, Scott Deviney explains how the fast-casual chain plans to grow units by 20% this year
Shifting from “survive mode to thrive mode” during 2020, the 184-unit Chicken Salad Chick is gunning for growth with the goal of reaching 220 units by the end of the year, said CEO Scott Deviney on Thursday.
Deviney was the first speaker in the Ask the Expert series, a digital feature on the Create: The Future of Foodservice platform at create.nrn.com.
During the webinar, which is available for free on-demand, Deviney described how the pandemic shifted the growth strategy for the Atlanta-based fast-casual chain. He also addressed the chain’s labor challenges, the evolving reliance on delivery and the overall climate of restaurant franchising as the industry struggles to recover.