Santa Monica's once-bustling Third Street Promenade is dotted with empty storefronts. An indoor pickleball club could point to creative ways for filling them.
Barnes & Noble is betting big on the iconic Third Street Promenade, despite the street experiencing high vacancy rates and difficulties attracting tourists since the start of the pandemic. The bookstore will open a smaller store on the street, not far from its previous location which shuttered pre-pandemic, as the street welcomes numerous other retailers and restaurants.