comparemela.com

Joanne Pafumi News Today : Breaking News, Live Updates & Top Stories | Vimarsana

BWM dentsu takes to the skies to showcase the good people powering Victoria in new campaign

April 28 2021, 9:37 am | BY Ricki Green | 1 Comment Victorian electricity distribution networks CitiPower, Powercor and United Energy have revealed an extensive brand evolution via BWM dentsu, building on the success of an innovative campaign launched in 2019, to introduce the people who work year-round to keep the power on.   The networks reset the energy conversation with the launch of Good People in Power. This brand platform connected Victorians with the linesmen who are the frontline of delivering electricity with greater than 99.9% reliability every day. While maintaining a focus on real people – not actors – who genuinely love what they do, the brand evolution introduces Victorians to more team members to tell a broader story about how the networks enable customer choices like rooftop solar and maintain network safety.

© 2025 Vimarsana

vimarsana © 2020. All Rights Reserved.