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A battle royale with words: In small Virginia town, a sign war breaks out
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Businesses in southwestern Virginia duel in sign war
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CHRISTIANSBURG â The last time war came to this small Southwest Virginia hamlet was April 5, 1865, when 4,000 Union troops under Gen. George B. Stoneman swept through the region intent on destroying the townâs railroad depot.
Now a new battle is raging here and even spilling into neighboring communities. This one is being fought with words. On signs. And means to spread goodwill.
âI was going 2do a bank joke,â KFC lobbed at its Peppers Ferry Road Neighbor, First Bank & Trust Co. But âI lost interest.â
It was Bridge Kaldro Music that that touched off this battle royale, challenging businesses to poke silly fun at one another. It has quickly spread across town and gone viral online.
Va. businesses battle it out in friendly sign war, capture worldâs attention Chelsa Stassin, the owner of Cut It Out salon, jumped in on the fun, too. Stassin took a jab at Sonic next door, saying, âWe wax our customerâs buns, what do you do?â (Source: WDBJ7) By Jen Cardone | April 24, 2021 at 11:42 AM EDT - Updated April 24 at 5:59 PM
CHRISTIANSBURG, Va. (WDBJ) - It is a war thatâs grabbing worldwide attention â and it just keeps getting bigger.
The Christiansburg Sign War started as a friendly business sign competition. The first two businesses to fire the first shots were a music and shoe store that inspired others to get into the game.