Toyota HiLux owners have a special place in their hearts for their ute, an unbreakable connection that has built over 50 years. Toyota Australia, via Saatchi & Saatchi, has once again brought to life the special bond that exists between Hilux and its owners.
What started as an International Women’s Day morning tea brief in 2018, Assisterhood – a 1:1 industry mentorship program that links womxn, non-binary and culturally-underrepresented people with mentoring, experience and education – was born. Senior mentors hail from creative, media, marketing, produ
Now back bigger than ever, Assisterhood’s rapid growth has seen the program catapult from five mentors in its first year, to 60+ alumni and a community of thousands more.
Assisterhood is a female-run mentorship program that links underrepresented people trying to break into advertising to indu