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Sean “Diddy” Combs has called out GM and others for failing to support black businesses (Getty)
Rapper and founder of Revolt, Sean “Diddy” Combs, has gone viral after accusing America’s biggest corporations of failing to support the black community.
Mr Combs, in an article on Thursday, said brands were standing with the community with “the same feet they use to stand on our necks”.
The Revolt founder also argued that corporations failed to adequately support black-owned businesses, and that advertisers often failed to carry black-owned brands.
It followed the recent listing of Revolt by car manufacturer General Motors (GM) as one of a number of black-owned businesses that it worked with.
Sean Combs hits out at GM, says Black community should weaponize its dollars
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Diddy Faces Backlash After Criticizing Ad Money Distribution in Open Letter to Corporate America
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Diddy Faces Backlash After Penning Open Letter to Corporate America Demanding Equal Pay for Black Creatives, Social Media Brings Up Mase
Entertainment mogul
Sean “Diddy” Combs is under fire after sharing his open letter to corporate America demanding that it pay Black creators what they’re worth.
“When confronted by the leaders of several Black-owned media companies, General Motors (GM) listed my network, REVOLT, as an example of the Black-owned media it supports,” Diddy began his lengthy op-ed titled “If You Love Us, Pay Us.” He also noted that REVOLT receives ad revenue from the carmaker but didn’t consider that an example of success.