“When we initially started, we were inspired by Latin heritage and that shows in so many of our flavors,” says Leonardo Cotter, the 47-year-old founder and CEO of Craize. “And now we have the everything flavor, which we think will be in the top three flavors that we sell. It’s our first crossover flavor where we blend our Latin roots with American authenticity.”
The Craize story begins in Caracas, Venezuela, where Cotter is from. Before moving to Miami in 2016, he worked in the development of food products for restaurant chains in his native country. His last project there was a cracker-inspired take on the traditional arepa, but that initiative stalled.
captions paid for by nbc-universal television and good morning. welcome to today on a thursday morning. i m savannah gurthrie. see the smile on my face? i see it. a lot of football fans feeling that way. that s right, the news now that the nfl s regular referees will be back in action starting tonight. it s welcome news for a lot of players, coaches, and, of course, fans of the game. maybe some gamblers too. it comes after two days of intense negotiations that picked up steam following outrage over that controversial call that decided monday night s game. when you look at this agreement, it appears the league caved with officials getting pretty much everything they wanted. was this lockout worth it for the nfl? we ll get into that straight ahead. i m smiling for another reason this morning. you know this. i love a story we re going to bring you later on. the story of adam greenberg, a young man who always dreamed of playing in the major league in baseball, he go
and good morning. welcome to today on a thursday morning. i m savannah gurthrie. see the smile on my face? i see it. a lot of football fans feeling that way. that s right, the news now that the nfl s regular referees will be back in action starting tonight. it s welcome news for a lot of players, coaches, and, of course, fans of the game. maybe some gamblers too. it comes after two days of intense negotiations that picked up steam following outrage over that controversial call that decided monday night s game. when you look at this agreement, it appears the league caved with officials getting pretty much everything they wanted. was this lockout worth it for the nfl? we ll get into that straight ahead. i m smiling for another reason this morning. you know this. i love a story we re going to bring you later on. the story of adam greenberg, a young man who always dreamed of playing in the major league in baseball, he got his chance back in 2005. that was the first pi
and good morning. welcome to today on a thursday morning. i m savannah gurthrie. see the smile on my face? i see it. a lot of football fans feeling that way. that s right, the news now that the nfl s regular referees will be back in action starting tonight. it s welcome news for a lot of players, coaches, and, of course, fans of the game. maybe some gamblers too. it comes after two days of intense negotiations that picked up steam following outrage over that controversial call that decided monday night s game. when you look at this agreement, it appears the league caved with officials getting pretty much everything they wanted. was this lockout worth it for the nfl? we ll get into that straight ahead. i m smiling for another reason this morning. you know this. i love a story we re going to bring you later on. the story of adam greenberg, a young man who always dreamed of playing in the major league in baseball, he got his chance back in 2005. that was the first pi
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