February 22 2021, 12:27 pm | BY Ricki Green | No Comments
Priceline Pharmacy has released a major health report, Australia’s Health Report: when healthcare meets self-care, as part of an integrated campaign that includes experiential, out of home, earned media and social to support the brand in its mission to improve and support the health of the nation.
The campaign was led by The Haus, with humann communications and Banter working alongside Whippet and PHD to develop a platform that highlights the extensive work Priceline Pharmacy undertakes to gain important insights into the health issues concerning Australians.
The Australia’s Health Report was developed by analysing 755,778 health checks that took place on 273-medical grade Health Stations around the country in Priceline and Priceline Pharmacy stores between November 2018 to October 2020, making it one of the largest de-identified health datasets ever collected in Australia.
Priceline Pharmacy launches new campaign focused on improving health
February 19, 2021 11:03
Priceline Pharmacy has launched a campaign in conjunction with The Haus, Humann Communications
and Banter working alongside Whippet and PHD following research on important insights into the health issues concerning Australians.
The campaign includes experiential, Out-Of-Home (OOH), earned media and social.
Prior to the campaign, Priceline undertook an extensive research project analysing 755,778 health checks that took place on 273-medical grade Health Stations around the country in Priceline and Priceline Pharmacy stores between November 2018 to October 2020.
Key findings from the report will be promoted through outdoor advertising, with localised data from states and capital cities used to create OOH creative. Priceline Pharmacy will also be launching its Care-a-van, a mobile health check on wheels that will tour the country offering free health checks.
Briefs
As COVID-19 Transmission Decreases, L.A. County Remains in Most Restrictive Tier
The Los Angeles County Department of Public Health (Public Health) has confirmed 91 new deaths and 1,407 new cases of COVID-19. To date, Public Health identified 1,194,242 positive cases of COVID-19 across all areas of L.A. County and a total of 21,554 deaths.
There are 1,502 people with COVID-19 currently hospitalized and 32% of these people are in the ICU. Testing results are available for more than 5,844,000 individuals with 19% of people testing positive. Today’s daily test positivity rate is 2.6%.
Los Angeles County remains in the most restrictive purple tier in the State’s Blueprint for a Safer Economy. In order to move into the less restrictive red tier that allows for additional re-openings, L.A. County’s daily case rate must be at or below 7 new cases per 100,000 people and the County’s test positivity rate must be at or below 8%. Today, the State released updated numbers; L.A
faces up to five years in prison on that charge. that ron paul deputy campaign manager convicted on that crime in federal court, awaiting sentencing. there was a hung jury on the other counts against him. the good news for the ron paul/rand paul world of politics is that the other former ron paul, former rand paul campaign staffer, jesse benton, who again had been running rand paul s presidential super pac this year, jesse benson was found not guilty in fer court on the charges against him of lying to the fbi while they investigated that case. when jesse benton was indicted it was a shock to the rand paul for president campaign. again, he was running rand paul s super pac at the time. this federal trial has been under way in iowa as rand paul tries to campaign for votes in iowa but, again, jesse benton, one of rand paul s key aides, has now been acquitted of all wrongdoing by a federal jury in iowa. found not guilty in charges
was roaring through the gay community, roaring through my community. and honestly, i didn t care all that much about electoral politics at the time. i cared about the activist issues that i was working on, which i saw as life and death issues. i cared about policy. i cared about, you know, local stuff and things directly related to the activist campaigns i was involved in. but for better or for worse, judge me for it if you will, i honestly at the time as a 20-year-old did not much care about the presidency nor did i care that much about the congress. but even then, even with that mindset at the time, i remember when in march 1994 a closeted member of congress got outed as gay on the floor of the house of representatives, in congress, in a spit-flying, furious floor speech. this member of congress, who i had otherwise never heard of, got outed, got forced out of the closet by a rabid right-wing republican congressman named bob dornan. look, i was born in manhattan, and i wa