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Meadowlark Media to Name Gary Hoenig Executive Editor
Gary Hoenig. | Leon Bennett/Getty Images
Meadowlark Media will name Gary Hoenig executive editor, reporting to CEO John Skipper, The Big Lead has learned. Hoenig, who has a storied career spanning decades in print and new media, will oversee the company s content arm and serve as an advisor on talent decisions and existing projects.
Most recently executive director of The Players Tribune, Hoenig was a founding member of ESPN The Magazine and was the longtime editor-in-chief, during which time he served as a mentor to Dan Le Batard. This really feels like a place that is about content and creatives, Hoenig said of Meadowlark. We re trying to represent creatives in the best possible way. The way I describe it is you re extracting the idea from the means which it s distributed. What is the best way to take your idea and develop it in as many ways as possible to make you fulfilled both financially and creatively?