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Opinion: Spoilt for choice | Opinion | Campaign India

Narayan Devanathan In my last column here, I cribbed about cribbers and reflected upon the mirror as a starting point to solve some of the ad industry’s problems.       Over in a not-so-unknown-anymore corner of Substack, the strategist Zoe Scaman’s scathing unshrouding of the ad industry’s worst, and worst-kept, secret may perhaps finally unearth the solution to the invisibility cloak that misogynists in the business have worn forever. Its equally powerful derivative is the #NoMore Declaration, co-created by multiple women in the ad business.   Misogyny, like fascism (yes, I did put the two together in the same sentence) relies on the emboldened many singling out their victims, humiliating and threatening them with dire consequences and not always only covertly. Scaman’s trigger-pull may be the opportunity to turn the tables and have the perpetrators singled out while the victims coalesce, denying the former the cover of anonymity and institutional pusillan

Why advertising is not engineering

BrandSutra: Why advertising is not engineering Image by Arek Socha from Pixabay Among all the things that have been said about the only profession I have known (and continue to be inexorably in love with), these words from Jerry Della Femina are probably the best ad for advertising. A lot of times, the clothing has seemed optional too. Like when the rain dance at Goafest serves as a prelude to what an otherwise sedate world might balk at as debauchery. Like when you become one with the ‘naturalists’ on the beaches of the Cote D’Azur with or without the aid of conversation lubricants at The Gutter Bar on the Croisette in Cannes. Like when summers make it too warm to wear clothes that cover all skin, but not too warm to imbibe recreational substances to get creative (and other) juices flowing. Like when you discover you are the proud wearer of a tattoo acquired sometime between the rain dance, the usage of recreational substances and a liberal use of conversational

Judy Wald, Headhunter in the Mad Men Era, Dies at 96

Judy Wald, Headhunter in the ‘Mad Men’ Era, Dies at 96 She was a power broker in advertising’s glamour years, recruiting and fostering much of the industry’s biggest talent. Judy Wald in an undated photo. She was a stylish, brash, supremely confident entrepreneur at a time when few women wielded executive power on Madison Avenue or anywhere else.Credit.via Wald family Published Feb. 23, 2021Updated Feb. 27, 2021 Judy Wald, a top headhunter and talent spotter who shaped careers in advertising’s golden era and transformed the industry’s recruiting field, died on Feb. 12 in Manhattan. She was 96. Her death, at a hospital, was confirmed by her daughter, Meryl Norek.

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