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Branding hybrid work policies the latest challenge facing business

Employers are coming up with a whole new class of catchphrases to promote their flexible-work options.

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Don't call it the 'return to office': Why companies are slapping catchphrases on their hybrid-work plans

In trying to brand flexible work, companies risk the name becoming just another corporate buzzword, mocked and ignored by the staff. Read on.

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Employers are rebranding hybrid work to send a message

Employers are coming up with a whole new class of catchphrases to promote their flexible-work options, highlighting the challenge of establishing norms in an ever-shifting modern workplace.

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Analysis: It's important for companies to name their hybrid-work plans

From Bloomberg: The big debate over hybrid work is settled: It's here to stay. But how to brand the policy is a whole other matter.

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Tippie Diversity Committee - July 2022 Update

Our July newsletter contains upcoming Tippie and UI Community events and some of the most important July dates and observances.

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