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Rare Rides Icons: The History of Imperial, More Than Just a Car (Part XII)

Rare Rides Icons: The History of Imperial, More Than Just a Car (Part XII)
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Rare Rides Icons: The History of Imperial, More Than Just a Car (Part XI)

We return once more to Imperial today, and find ourselves in 1967. The earlier portion of the Sixties were a turbulent time for Imperial, as the D-body soldiered on from 1957 through 1966 model years as the Imperial marque's second generation car. In 1967, Imperial's lead designer Elwood Engel managed Imperial's transition to a new shared platform. Say hello to C.

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Rare Rides Icons: The History of Imperial, More Than Just a Car (Part IX)

Today marks the ninth installment in our history of Imperial, as the calendar flips over to 1961. The second generation Imperial is not quite to the middle of its tenure on its own platform, the D-body. Virgil Exner imposed a wild new styling direction on Imperial for 1960 that was both outlandish visually, and heavy-handed […]

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Rare Rides Icons: The History of Imperial, More Than Just a Car (Part VII)

Today's installment of the Imperial series is our seventh, and coincides with the seventh generation Imperial. We pick up in 1957, when it was time for another new Imperial.

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Rare Rides Icons: The History of Imperial, More Than Just a Car (Part III)

Our series on Imperial continues today, after a strong start in the coachbuilt Twenties turned into a big aerodynamic flop in the Thirties with the Airflow Imperial. The error in judgment was immediately apparent; the Imperial with groundbreaking styling lasted only three model years.Chrysler was determined to start Imperial over, and in its third generation returned to a much more conservative large luxury car template.

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