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Electric Ford F-150 Pickup May Revive Lightning Name, Trademark Hints

Electric Ford F-150 Pickup May Revive Lightning Name, Trademark Hints Alexander Stoklosa,Manufacturer © Motor Trend Staff 2022 Ford F 150 Electric 1 Update 5/7/21: Ford has re-filed for its trademark on the Lightning name. We ve included this new information below.  Car and Driver. Ford hasn t used the Lightning name on a production vehicle since the early 2000s when it was applied to the sportiest version of the F-150. A quick dive into the U.S. Patent and Trademark Office database shows that the automaker recently applied for and was granted the Lightning word mark in 2018. More recently as in, this May Ford re-applied for the same trademark, presumably to extend the period during which its ownership won t be challenged for non-use. As before, the Lightning mark applies to  motor vehicles, namely, automobiles, pick-up trucks, electric vehicles, sport utility vehicles, off-road vehicles, and their structural parts.

F-150 Lightning Strikes Again: Ford s EV Pickup May Revive a Classic Name

F-150 Lightning Strikes Again: Ford s EV Pickup May Revive a Classic Name Alexander Stoklosa,Manufacturer © Motor Trend Staff 2022 Ford F 150 Electric 1 Car and Driver. Ford hasn t used the Lightning name on a production vehicle since the early 2000s when it was applied to the sportiest version of the F-150. A quick dive into the U.S. Patent and Trademark Office database shows that the automaker recently applied for and was granted the Lightning word mark in 2018. What s In a Name? Ford has been resurrecting classic names for new versions of its icons lineup: namely those related to the Mustang and the Bronco. On the former, Ford has leveraged the Mach name for its electric Mustang-branded Mach-E SUV and the gas-fed Mach 1 coupe; for the latter, Ford both revived the Bronco nameplate for its Jeep Wrangler-fighting 4x4 and slapped the Bronco Sport name on a smaller car-based compact crossover. The idea is to leverage these iconic names to sell more vehi

7 exciting American cars and trucks coming in 2021

Ford is bringing back the Bronco as a lineup of SUVs aimed at off-road and outdoors enthusiasts. Automakers old and new will be looking to spark interest in their brands in 2021 with a mix of rebooted classics and electrifying new models. Here are a few of the most interesting American cars and trucks on the way to showrooms next year. Chevrolet is following up its Bolt EV electric car with a slightly larger version that will better compete against compact SUVs. The Bolt EUV (Electric Utility Vehicle) will be built on the same platform as the Bolt EV and be the first Chevrolet to offer GM’s hands-off Super Cruise highway driving system.

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