Inspire Brands promotes Jason Maceda to chief development officer as part of corporate restructuring to allow focus on franchisees; Dan Crocker to resign
DUBAI: Ice-cream brand Baskin-Robbins has announced a new logo, tagline and flavors in its first major rebrand in 20 years. The new tagline, “Seize the Yay,” is part of an update that includes packaging and employee uniforms, as well as the launch of new merchandise such as clothing, bicycles and skateboards.