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John Heney: This flawed PGI application on grass-fed beef is a potential embarrassment for the farming sector

My initial reaction to the Irish government s application to the EU for Protected Geographical Indication (PGI) status for Irish Grass Fed Beef was quite negative, and since seeing the recent official submission I see no reason to change my opinion When I realised that our Government was officially seeking to endorse the 30-month BSE age restriction which continues to seriously devalue slow finishing cattle breeds once they have reached 30 months, I must admit that I was deeply shocked and disappointed. This official endorsement of the 30-month age limit makes absolutely no sense and appears to be a highly unfortunate own-goal for Ireland. While unjustly devaluing prime beef cattle who have just exceeded this age limit, at the same time it mysteriously gives a clean bill of health to meat derived from dry cows up to the age of 10 years.

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