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Monaker Group Partnership Acquires Award Winning Digital TV Technology Provider
published : 30 Apr 2021 at 11:02
Plans to accelerate global expansion of HotPlay ADVERTISING PLATFORM
Monaker Group, Inc. (NASDAQ: MKGI), a technology solutions company, has announced that Reinhart Interactive TV, a Monaker-funded strategic partnership, has acquired a leading and award winning Interactive TV supplier, founded in 2001 by former employees of Philips Media.
One of the key drivers behind Monaker’s entry into the Digital TV space, is the planned integration of HotPlay’s advertising platform with the TV and broadcaster eco-systems.
With this acquisition, Reinhart Interactive TV combined with HotPlay’s offering becomes an ESP (Entertainment Service Provider). HotPlay will now have access to a pipeline of further acquisitions with the potential of 50 million broadband and mobile customers to deliver more relevant, better monetizing ads and coupons.