Firestone Building Products range distributed by QBM, a leading roofing supplier has announced that the Firestone brand in roofing, wall, and lining systems, will now be known as ‘Elevate’. The new Elevate brand name comes as the company adopts the Holcim name, becoming part of the Holcim Building Envelope division of its Solutions & Products
Holcim Building Envelope, a division of the Swiss company Holcim Group, has been honored by Newsweek for its diversity and gender equality in the workplace.
The acquisition of Saginaw, Mich.-based Duro-Last gives Holcim in-house manufacturing capabilities as it expands further into the North American roofing market.