Meijer Searching for Local Products for Localization Summit
Meijer is getting ready to host the Lift Local Supplier Event.
Meijer has announced that it will soon host the Lift Local Supplier Event that will give local businesses the opportunity to showcase their products to Meijer merchants virtually. This event is open to businesses in Illinois, Indiana, Kentucky, Ohio, Michigan, and Wisconsin that manufacture or grow retail-ready products. The application process will run through Friday, February 19th.
We are proud to be a Midwestern retailer and want to carry products that highlight our communities.Each Meijer store should represent its customers and the community that makes those customers unique. This event gives us the chance to source products from our customers’ hometowns, which makes their shopping experience even more meaningful.said Peter Whitsett, Meijer Executive Vice President of Merchandising and Marketing.
Meijer seeks Midwest-made products
Photo by iStock
Meijer Inc. announced it will host the Lift Local Supplier Event, giving local businesses across the retailer’s six-state footprint the opportunity to virtually showcase their offerings to Meijer merchants.
“We are proud to be a Midwestern retailer and want to carry products that highlight our communities,” said Peter Whitsett, Meijer executive vice president of merchandising and marketing. “Each Meijer store should represent its customers and the community that makes those customers unique. This event gives us the chance to source products from our customers’ hometowns, which makes their shopping experience even more meaningful.”
Dive Brief:
Meijer announced it will virtually hold its Lift Local Supplier Event, a summit for local suppliers to pitch their products to company buyers, on April 1, according to a press release published Wednesday.
The summit will hone in on the categories of grocery, baby, beauty and personal care, over-the-counter and wellness. Suppliers of retail-ready products in the six states where Meijer has store locations – Illinois, Indiana, Kentucky, Ohio, Michigan and Wisconsin – may apply to be included in the event by Feb. 19.
Meijer will partner with sourcing firm ECRM and its subsidiary software tool RangeMe to host the event, which aims to piggyback off of the success of its Supplier Diversity Summit last November in evolving relationships with local businesses.
Meijer will host the Lift Local Supplier Event, giving local businesses across the retailer’s six-state footprint the opportunity to showcase their offerings to Meijer merchants virtually.