The agency will plan the brand s digital campaigns and social media strategy.
03 Mar, 2021 - 12:13 PM IST | By indiantelevision.com Team
NEW DELHI: ITC Foods has awarded the digital mandate for Bingo to Havas Creative following a multi-agency pitch. The mandate includes the complete portfolio of ITC’s salty snack offerings including sub-brands such as Bingo Chips, Mad Angles, Tedhe Medhe, NoRulz and any future launches. The account will be managed by Havas’ Mumbai office.
The mandate includes digital campaign planning, social media management, and creative thinking for the brand across all digital platforms. The agency’s focus will be on further building and strengthening equity for the brand.