Trushar Khetia is the founder of Tria Group of Companies. Under the group are Society Stores Supermarket, Bloom Wellness &Tria Media. He is from Khetia family.
North Rift Shuttle boasts a fleet of over 200 11-seater PSVs, mini-buses and parcel trucks. It was established in 2005 under Ngigi Kang'ethe as the chairman.
Greenline Safaris offers transport services from Nairobi to Western Kenyan towns. The bus company is owned by Lazarus Thuo and is headquartered in Kitale town.