To listening to at least one podcast. and that will get more listeners spending more time with audio spoken audio in their ears. i think spotify has the opportunity to use its landscape, to use its apps, to use all of the infrastructure that it has to bring more potential listeners into the fold. i think the key is that daniel has sort of implied that he sees spotify s podcasting mission as mature now, that it should be evidencing its successes now. and i think that s the whole industry, which is always treated as kind of nascent, on the verge of being the next big thing. it is a mature industry now. it mayjust simply not be the biggest thing in the world. but why is it not making money for them? they re the biggest music streamer in the world. they ve got, as you ve been describing, a mature podcast offering some people listening might be thinking, well, if they re not making money, who can? it s 100% not a podcast problem. this is a spotify problem. spotify is not making money. it
Listeners from zero to one, listening to no podcast, to listening to at least one podcast. and that will get more listeners spending more time with audio spoken audio in their ears. i think spotify has the opportunity to use its landscape, to use its apps, to use all of the infrastructure that it has to bring more potential listeners into the fold. i think the key is that daniel ek has sort of implied that he sees spotify s podcasting mission as mature now, that it should be evidencing its successes now. and i think that s the whole industry, which is always treated as kind of nascent, on the verge of being the next big thing. it is a mature industry now. it mayjust simply not be the biggest thing in the world. but why is it not making money for them? they re the biggest music streamer in the world. they ve got, as you ve been describing, a mature podcast offering some people listening might be thinking, well, if they re not making money, who can? it s100% not a podcast problem. this
The on the programme. i m looking at figures from last year in the uk 5% of time spent listening to audio is podcasts. do you think perhaps that this is not to run podcasts down at all, that they need to be treated as a relatively small part of the audio offering, whether it s for spotify or anyone else? i actually thinkjust the opposite. i think spotify has a huge opportunity to bring potential listeners from zero to one, listening to no podcast, to listening to at least one podcast. and that will get more listeners spending more time with audio spoken audio in their ears. i think spotify has the opportunity to use its landscape, to use its apps, to use all of the infrastructure that it has to bring more potential listeners into the fold. i think the key is that daniel ek has sort of implied that he sees spotify s podcasting mission as mature now, that it should be evidencing its successes now. and i think that s the whole industry, which is always treated as kind of nascent, on the v
Opportunity to bring potential listeners from zero to one, listening to no podcast, to listening to at least one podcast. and that will get more listeners spending more time with audio spoken audio in their ears. i think spotify has the opportunity to use its landscape, to use its apps, to use all of the infrastructure that it has to bring more potential listeners into the fold. i think the key is that daniel ek has sort of implied that he sees spotify s podcasting mission as mature now, that it should be evidencing its successes now. i think the key is that daniel ek has sort of implied that he sees spotify s podcasting mission as mature now, that it should be evidencing its successes now. and i think that s the whole industry, which is always treated as kind of nascent, on the verge of being the next big thing. it is a mature industry now. it mayjust simply not be the biggest thing in the world, but why is it not making money for them? they re the biggest music streamer in the world.
It mayjust squeeze out a bit of drizzle towards the welsh hills, maybe north west england. for many places, though, it continues to be dry, and where skies are clear and the winds are lightest, east anglia and the south east, there will be some spots in the countryside not too far away from freezing as we start the day tomorrow, so it will feel quite cold but there will be a lot of sunshine that will continue during the day, whereas for northern ireland and for scotland, rain will move on through with strong winds too, some gales, even severe gales in the western isles. some of that rain reaching towards cumbria, anglesey in the afternoon.