product line. and that little studio to infinity and beyond. reporter: pixar s 12 films have an average gross of nearly $600 million each. that s the best record in hollywood history. jobs sold pixar to disney for $7.4 billion. so how did it all happen? the main catalyst for jobs renaissance had to be itunes. hello, hello reporter: apple launched it as mac-only software in january 2001. when jobs unveiled the ipod music player later that year, it seamlessly connected with itunes and kicked off apple s strategy of marrying hardware, software and internet services in one premium package. next came the itunes music store, selling songs for 99 cents. today, apple s itunes is the top music retailer in the world. bar none. with more than 10 billion songs sold. for a generation, jobs simply redefined a listening experience.
founded, its software brought the luster back to apple s product line. and that little studio to infinity and beyond. reporter: pixar s 12 films have an average gross of nearly $600 million each. that s the best record in hollywood history. jobs sold pixar to disney for $7.4 billion. so how did it all happen? the main catalyst for jobs renaissance had to be itunes. hello, hello reporter: apple launched it as mac-only software in january 2001. when jobs unveiled the ipod music player later that year, it seamlessly connected with itunes and kicked off apple s strategy of marrying hardware, software and internet services in one premium package. next came the itunes music store, selling songs for 99 cents. today, apple s itunes is the top music retailer in the world. bar none. with more than 10 billion songs sold. for a generation, jobs simply redefined a listening experience. millions of people are going