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McCann China Appoints Yinbo Ma as CCO

Ma will take up his creative duties in August. Yinbo Ma has been named Chief Creative Officer at McCann China. He will report to McCann Worldgroup CEO Emily Chang when he takes over in August. Based in Shanghai, Ma will be responsible for leading McCann’s creative teams across Beijing, Shanghai and Guangzhou. Over the course of his career, he has worked with numerous global brands including Heineken, Sprite, Audi, Samsung, Johnnie Walker and Google, winning over 50 industry awards including Cannes Lions, D&AD and One Show, in categories spanning from Film to Mobile. “I am delighted to have Yinbo joining our China family,” said Chang.

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