MetroClick/faytech Launches Interactive Smart Cooler, Bringing Digital Media to Store Shelves
02/03/2021 | 11:03am EDT
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Smart Coolers boost sales, improve interaction with customers, enhance in-store experience and provide actionable analytics in test at leading retailer by top beverage marketer
Consumer packaged goods (CPG) companies have long supported retailers’ efforts to replicate the benefits of the online interactive shopping experience in the physical store. Dynamic in-store digital experiences such as state-of-the-art interactive smart coolers enable the retailer and brand partners to break through the noise of the marketplace and get their messaging to the customer.
The new MetroClick/faytech Interactive Smart Coolers feature a standard refrigerated case with an innovative transparent LCD on the door that is attached to a commercial grade network media player and external speakers. The door display screen is currently being t