Apr 19, 2021
He also added, “It is important to be authentic in Customer Experience or CX, as customers today are extremely discerning. While in the past loyalty would be set in stone when you won a customer, that isn’t the case anymore. Hence it is critical to be authentic in CX”.
Presenting case studies from AdiGroup, Mr. Viswanathan mentioned their recent foray into Education. Sharing a few insights on this he said, “Education is fundamentally a sector where one can create sustainable Social Impact. So we chose to go with the National Institute of Open Schooling platform, (NIOS) – the world’s largest open school based right here in India. Microsoft and we have come together to enable NIOS Study centres and students with Nextgen blended learning technology, BLEAP® from Ed4All. BLEAP® is built on Microsoft tech stack with the objective of impacting 250 million students in India. We are the only digital school offering NIOS curriculum on Jio Platforms and Flipkart