don t bite the hand that helps to feed you. i m talking now to the nfl. don t bite that hand. it s t taxpayers hand. don t hurt the sport that feeds you. and don t insult taxpayers whose symbol is the flag and who you are disrespecting by your actions. brian: interesting. i m wondering if sponsors start to feel it. if the sponsors that pay so much money being by far the most popular sport in america start feeling the average guy, man or woman who makes a combined $55,000 a year say i m going to avoid x product or this product because it reminds me of a league that s disrespecting a flag. that s when it will get the league s attention and union s attention. we don t know that yet. i haven t seen the ratings for yesterday s football games. i haven t seen them yet. i don t know the impact there i don t know the impact on advertisers who are sponsoring football. will they have a negative impact on them? i don t know at this point. steve: sure. the big question is going forward will prof