Meta Explains How Its AI Decides Your Facebook and Instagram Algorithm: The tech company testing tools to give users more control over what they see on the platforms.
Zefr, a Los Angeles-based company that enables organizations to measure brand suitability, has announced that its third-party brand suitability verification solution for Facebook Feed is now available. Meta and Zefr have been working together over the past year to build an independent AI-powered solution to report the context in which ads appear on Facebook Feed.