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so many people said that apple was a cult personality and after steve jobs the company would change, the worth and value would go down. that has not happened. how is it that apple has survived without steve jobs? well, i think it kind of depends on who you ask. certainly, apple has survived without steve jobs, and it will survive without steve jobs. i mean, this is a company that still sells jillions of iphones every year and ipads every year. and to boot, has $150 billion in the bank. so it s not going anywhere any time soon. but i think the question that is on a lot of people s minds is whether or not apple can be the kind of innovation giant it has been for the past 10 or 15 years. and that s still that s still up for question. because one of the things that i noticed in doing work for the book is that really, in order to kind of come up with world-changing products like the iphone and the ipad, you really have to have the ability to bet

The companySteve jobsCult personalityInnovation giant50 billion150 billion