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Confectionery trends 2021: Taste is king , along with immunity and health

Subscribe Confectionery trends 2021: Taste is king’, along with immunity and health By Anthony Myers Balancing personal health and environmental health in confectionery while making the product tasty and indulgent is going to be a huge responsibility, as is predicting global confectionery trends post COVID-19 – according to Barry Callebaut research. While we know the pandemic has raised interest in healthier eating to support overall health, there comes a juxtaposition with the fact that some consumers are also seeking comfort indulgence to ward off anxiety and stress. Portion-controlled products will be popular along with plant-based alternatives this year. In its latest research, Top Chocolate Trends 2021 & Beyond​, Barry Callebaut has identified four key consumer needs which will require special attention from chocolate brands in 2021: Indulgent moments; Good for me; Chocolate I trust; Taking new fo

The future of clean label ? Radically transparent and naturally healthy

The future of ‘clean label’? Radically transparent and naturally healthy ‘Clean label’ is an industry term that speaks to consumer demand for recognisable ‘pantry cupboard’ ingredients. But, without a clear definition, the meaning of clean label is evolving. What other mega-trends will shape the future of clean label innovation? Producing ‘clean label’ products has been a bellwether of food industry innovation for years. And while clean label may lack a clear definition, the consensus is it has a distinct meaning for consumers: ingredients they recognise back of pack. But food innovators are working on shifting sands. Fickle public opinion is shaped by events and meeting elevated consumer expectations remains a moving target. The meaning of ‘clean label’ is a work in progress.

Top 5 beauty predictions for 2021 (and beyond)

Top 5 beauty predictions for 2021 (and beyond) Cosmetics Inspiration & Creation Share: 2020 has been the year of acceleration of significant trends and a year that has reshaped the market forever, as consumers have disrupted their behavior in the way they shop, their needs, and their beauty aspirations. Consumers have lived through a year of new experimentations, more in-depth knowledge through digitalization, and have had the time to think about what they truly value in their lives (and their beauty). An extract of a white paper released by Cosmetics Inspiration & Creation, this article highlights 5 of the agency’s predictions in 2021 and beyond, based on key highlights from 2020 and the evolutions the expect for the future.

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