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What To Do On Social In 2024? Avoid Politics At All Costs

A panel of real estate PR reps and social media influencers told ICNY attendees to remember that the brand is you, the cameras are always on, and whatever you do, avoid talking politics this election year.

Compass CEO Robert Reffkin Comes Out In Favor Of Homes com

On Thursday, in conversation with Brad Inman at ICNY, Reffkin weighed in on the portal wars, predicted an improved market in 2024, and revealed he takes public transit around New York.

Zillow President Susan Daimler Defends Long-Gestating Super App

The portal executive also declared that she didn't think the "Your Listing, Your Lead" approach of Homes.com serves either agents or consumers well.

AI-Powered Lofty Assistant Automates Tasks and Boosts Productivity

Today, award-winning real estate innovator Lofty unveiled Lofty Assistant, a new virtual assistant that operates as the platform’s central intelligence, managing all automations and AI features.

Lofty Unveils AI Powered Virtual Assistant at Inman Connect New York

Lofty Unveils AI Powered Virtual Assistant at Inman Connect New York
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