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CMO s top 8 martech stories for the week - 27 October 22

InfoSum raises $65M Series B as organizations embrace secure data sharing – TechCrunch

InfoSum outs an identity linking tool that s exciting marketing firms like Experian – TechCrunch

InfoSum, a startup which takes a federated approach to third-party data enrichment, has launched a new product (called InfoSum Bridge) that it says significantly expands the customer identity linking capabilities of its platform. “InfoSum Bridge incorporates multiple identity providers across every identity type — both online and offline, in any technical framework — including deterministic, […]

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