Chicken Licken wonât say if it paid millions for the actual KITT from Knight Rider May 28, 2021, 04:09 PM
facebook
Nyathi Rider (Supplied)
Chicken Licken, with agency Joe Public, has created a new campaign with a reimagined version of 80s hit television series Knight Rider.
The advert introduces Chicken Licken s new Super Slider and KITT s new driver: Michael Nyathi.
The marketing agency is being coy on whether the KITT in the advert was actor David Hasselhoff s car.
In January, the America s Got Talent judge announced that the car, valued at R2.4 million to R4.1 million, was on auction.
For more stories, go to