The opportunities and challenges for PhonePe s Indus Appstore medianama.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from medianama.com Daily Mail and Mail on Sunday newspapers.
Sameer Nigam, Co-Founder & CEO of PhonePe, discusses the launch of the Indus Appstore as a competitor to Google Play store. He emphasizes the importance of scale and the need for a barrier-free entry, like UPI, in order to monetize effectively.
PhonePe Unveils Indus Appstore In India With Regional Language Support gizbot.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from gizbot.com Daily Mail and Mail on Sunday newspapers.
Fintech major PhonePe on Wednesday announced the launch of its homegrown Indus Appstore specifically for the Indian market, in a bid to compete with global incumbents like Google Play Store and Apple s App Store.
The Indus Appstore is PhonePe s attempt at creating a more competitive and localised mobile app store economy for India, which is already the world s largest market for mobile apps.