While Hero MotoCorp will continue to bet on the commuter segment in the long run, the overall market will start looking up as government spending and the resulting jobs and incomes push up demand for two-wheelers.
Like Triumph, US giant Harley-Davidson Inc. is also renewing efforts in India, where Royal Enfield is revered to a similar extent as Harley is in the US. Their decision to manufacture more affordable, smaller-engine motorcycles locally is paying off, giving them a better chance of pulling closer to Royal Enfield.