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The global Sales Performance Management (SPM) market size is projected to grow from USD 1.5 billion in 2020 to USD 3.4 billion by 2026, at a Compound Annual Growth Rate (CAGR) of 14.9% during the forecast period.
The SPM market is expected to grow at a fast pace with growing automation to improve visibility and avoid incentive compensation calculation inaccuracies, rising demand for metric-driven sales tools, and increasing enterprise mobility to increase agent engagement and performance.
Solutions segment to hold a larger market size in 2020
The solutions segment is projected to contribute majorly to the market. The demand for SPM solutions is rising with a growing need for minimizing - commission payout inaccuracies and low quota attainment issues, and the lack of visibility into incentives and employee performance.