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let s now talk about emma raducanu, because the 18 year old brit was a virtual unknown a year ago, but after her us open victory on saturday she s become a global superstar overnight. raducanu is now on track to become the uk s highest paid sportswoman this year after receiving a cheque worth $2.5 million for her victory. but what about the future? raducanu is set to make millions more, with endorsements and numerous deals on the horizon. joining me now is nigel currie who s a sponsorship consultant at nc partnership. good morning to you nigel. did you watch the match? at}! good morning to you nigel. did you watch the match? of course, i think a you watch the match? of course, i think a lot you watch the match? of course, i think a lot of you watch the match? of course, i think a lot of people you watch the match? of course, i think a lot of people did. - i think a lot of people did. i was glued, i was glued. i thought fernandez was brilliant as well. , , ., as well. they were bo