Senior Brand Manager
Position Overview
profit targets through leading partners and agencies from ideation to execution. End-to-end
management of consumer opportunities for the brand, inclusive of strategic opportunity identification,
consumer and market positioning, partnership on program / communication development/ innovation
strategy and tracking of metrics.
Be the key brand analyst for the team, mining for consumer and business insights that drive brand
love and value.
• Develop programs and secure required budget in order to execute brand plan
• Provide technical, customer relations, and personnel management for major programs and
projects.
collecting and analyzing data) through to tactics and execution
• Develop and ensuring the implementation of the Annual Brand Plan.