Working different jobs
What helped Pooja was the early experience she gained from working different jobs. At the start of her career, Pooja received several opportunities to work in the adjoining areas of the city like Lucknow, Gorakhpur, Bareilly, and Banda.
“Anyone hailing from a small town will tell you that the people’s lives and businesses are all interconnected. So, if one client takes notice of you, they’ll share your contact with their circle and that’s how you end up acquiring new clients, purely through word-of-mouth,” says Pooja.
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The love of art
Pooja also kept herself updated by working on different projects and understanding the different and emerging practices in the fashion industry. She attributes her creative sensibilities to her childhood that was spent growing up across several cities in north India.