Apple Pay, having launched its service in Korea in March with Hyundai Card as its initial partner, is expected to extend its reach by adding new local partners. According to industry sources, three leading credit card issuers here Shinhan Card, KB Kookmin Card and BC Card have submitted letters of intent to collaborate with Apple Pay. Although the companies refused to confirm the information, rumors suggest tha.
The local payment service market is in upheaval, following Apple Pay s official launch in late March in partnership with Hyundai Card. While Apple Pay is permeating into local markets rapidly, other major payment services seek partnership strategies to hold onto their customers.
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